Jupiter Inlet Lighthouse, Florida
Juno Beach Pier on the Atlantic Coast
Surfers catching waves at Florida sunrise
St. Lucie River from the Stuart Riverwalk
Indian River Lagoon at sunset
Florida District 21 • Independent

No Party.No Corporate PACs.No Excuses.

A campaign that answers to you.

The Five Pillars→DM Alex directly→
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What Alex Stands For

The Fight for Florida.

Five priorities, drawn from what FL‑21 voters actually care about — homeowner affordability, clean water, small business, cost of living, and accountability in Washington.

Florida coastal homes — homeowner affordability
01Pillar

Floridians should be able to raise a family in the state they call home.

01  ·  Pillar 1

Florida Homeowner Affordability

Floridians should be able to raise a family in the state they call home.

Florida has the highest property insurance rates in the country and the second-highest in property tax growth. Floridians are getting priced out of the state they built. Alex will fight to keep Florida livable for the people who call it home.

1 in 4 Floridians say insurance is their #1 issue
  • Apply real federal pressure on the property insurance crisis
  • Property tax relief that protects seniors and lifelong Floridians
  • Stop out-of-state institutional buyers from hoarding starter homes
  • Prioritize Floridians' access to homeownership
  • Demand transparency from insurers operating in the state
Indian River Lagoon at sunset — Wild Florida
02Pillar

Clean water and wild Florida aren't political — they're who we are.

02  ·  Pillar 2

Protect Wild Florida

Clean water and wild Florida aren't political — they're who we are.

Lake Okeechobee discharges keep poisoning the Treasure Coast estuaries. The Indian River Lagoon is in collapse. Florida's wild places are why people came here in the first place — and Alex will fight to keep them.

FL-21 voters rank water quality a top-3 concern
  • Stop the destructive east-west Lake Okeechobee discharges
  • Send water south through the Everglades, where it belongs
  • Defend the Indian River Lagoon, beaches, and coastal estuaries
  • Hold polluters and agencies accountable
  • Fund real conservation — not symbolic legislation
Downtown Stuart, FL — small business main street
03Pillar

The Treasure Coast economy runs on small business — Washington keeps forgetting.

03  ·  Pillar 3

Opportunities for Entrepreneurs

The Treasure Coast economy runs on small business — Washington keeps forgetting.

99% of Florida businesses are small businesses. They're choking under federal red tape, capital access barriers, and rules built for corporate giants. Alex believes the path to prosperity is more entrepreneurs, not more regulation.

99% of Florida businesses are small businesses
  • Cut federal red tape that strangles small businesses
  • Expand SBA-backed loans for FL-21 entrepreneurs
  • Level the playing field between Main Street and giant corporations
  • Build pathways for veterans, women, and young entrepreneurs
  • Defend independent contractors from anti-1099 rules
Juno Beach Pier — the Florida life working families are trying to afford
04Pillar

If you can't afford to live here, nothing else matters.

04  ·  Pillar 4

Cost of Living for Working Families

If you can't afford to live here, nothing else matters.

Groceries up. Gas up. Utilities up. Wages flat. Working Florida families are stretched thinner than ever — while Washington plays partisan games. Alex will focus on real economic relief, not talking points.

Cost of living is the #1 issue in 2026 polling
  • Address grocery and energy cost inflation at the source
  • Cut regulatory bottlenecks driving up everyday prices
  • Defend Social Security and Medicare for FL-21 seniors
  • Demand transparency on federal spending that fuels inflation
  • Real economic solutions — not partisan theater
U.S. Capitol — accountability in Washington
05Pillar

I work for you — not a party, not a PAC, not a donor.

05  ·  Pillar 5

Hold Washington Accountable

I work for you — not a party, not a PAC, not a donor.

Both parties stopped working for working people. Alex refuses corporate PAC money, party-leadership funding, and any bill he hasn't fully read. This campaign answers to voters — not the machine.

73% of Americans say Congress is broken
  • No corporate PAC money. No party-leadership PAC money. Period.
  • Push term limits, transparency, and ban congressional stock trading
  • Refuse to vote on any bill that hasn't been publicly read
  • Vote-by-vote transparency, published openly
  • Build a cross-partisan coalition of independents

FLORIDA · DISTRICT 21

Where the District Stands

Treasure Coast corridor — three counties, six communities. Hover an area for its voter breakdown and where Alex is focused locally.

ATLANTICLake Okeechobee$Fort PierceCost of living!Port St. LucieInsurance crisis~StuartWater quality~JupiterCoastal flooding*Juno BeachCoastal wildlife+Palm Beach GardensHealthcare access
CriticalActive· Each pin is an issue Alex is working on locally

Boundary: US Census TIGERweb · 119th Congress

Full District

District 21 Overview

Hover or tap any area on the map to see the issue Alex is working on locally.

Focus Areas

America First · Florida 21

ISSUES DEVELOPING NOW

What Alex is tracking and speaking on — before the cycle moves on.

Environment

CRITICAL

Lake Okeechobee Discharges

Discharge pumps continue to flush polluted water from Lake Okeechobee into estuaries and coastal communities. The excess water needs to flow south, treated through marshes and the Everglades — not east and west where it can’t be naturally filtered.

District 21 Impact

Palm Beach and Martin counties face direct water pollution from discharges. Estuaries, fisheries, and coastal ecosystems are being destroyed while Washington passes symbolic legislation instead of real fixes.

Read the Full Plan

Updated April 2026

Make Your Voice Count

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Campaign Updates & Alerts

Watch Alex’s latest videos and sign up for direct updates on the issues shaping District 21.

Latest Videos

Why I'm Running for Congress
NEW

Why I'm Running for Congress

Alex addresses the issues facing District 21 and why independent leadership matters now more than ever.

April 2026

The Insurance Crisis Hitting Florida Families

The Insurance Crisis Hitting Florida Families

Breaking down the numbers behind Florida's insurance emergency and what Congress can actually do about it.

April 2026

Protecting Local Zoning from State Override

Protecting Local Zoning from State Override

How the Live Local Act threatens small-town character and what real home rule looks like.

March 2026

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Alex Cooke

About Alex Cooke

Alex Cooke was born in Greenwich, Connecticut, and has called Palm Beach County home since 2017. A Fairfield University graduate with a B.S. in Finance, he built his career managing risk and making decisions with real consequences — first on Wall Street, then as the founder and CEO of Optimist Capital, a registered investment adviser serving corporations, foundations, and families across the Treasure Coast.

In 2022, the residents of Juno Beach elected Alex to their Town Council. Within a year, they elevated him to Mayor. During his tenure, he led a complete overhaul of the town’s zoning regulations, fought the state’s Live Local Act to protect local governance, created Juno Beach’s first Audit Committee, and secured a $500,000 public benefit concession from a major development — the largest in town history.

He refused his mayoral salary. He rejected all campaign donations, gifts, and endorsements. He and his wife Bianca are licensed foster parents. They live in Palm Beach Gardens with their two sons, Liam and Lochlainn, and their four pets.

CFA Level II CandidateFormer Mayor of Juno BeachFounder & CEO, Optimist Capital
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— Alex

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Behind-the-scenes from the campaign trail.

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Mayor speech, 2023
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On the campaign trail
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Juno Beach pier
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Family, 2023
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Indian River Lagoon
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WHAT RESIDENTS SAY

Voices from Juno Beach, Jupiter, and Palm Beach Gardens. Hover to pause.

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